A link to the “Today” coverage will be provided Tuesday at Stone Business Online as soon as it’s available.
A link to the “Today” coverage will be provided Tuesday at Stone Business Online as soon as it’s available.
Categories: Stone · Uncategorized
Tagged: countertops, granite, Marble Institute of America, radiation, radon, radon gas, Today Show
Wrapping up some loose ends:
• The interest in that New York Times article – “What’s Lurking in Your Countertop” – received plenty of short-term attention from online readers. However, it doesn’t appear that it sustained much traffic after a few days of interest.
The article led off the 30-day most-emailed list of articles in the Times after its print publication on July 24. It stayed at the top of the list, sometimes moving around in the top three spots, for weeks after its publication. (See the blog entry of “What’s Lurking in Your Internet?”)
The article kept its top status on the email-referral list late last week, as it passed the 30-day mark after its print debut. Then it started moving down. Way down, to number 23 on Monday. Yesterday (August 26) it disappeared.
I’ll keep checking the list to see if the article reappears, but it looks like the pass-around time for the article appeared to be short-lived. The long-term effect on consumer interest in granite countertops, however, isn’t likely to dissipate as quickly.
• After more than three decades of working for pay in the journalism trade, I don’t get surprised very often. But I never thought I’d write something even close to the headline I wrote for Stone Business Online yesterday: “Cosentino Cuts BuildClean ties; allies with SFA.”
The backstory, as I’ve learned, isn’t all that surprising after all, considering the Stone Fabricators Alliance. Until recently, the mood on the group’s http://www.stoneadvice.comWebsite went beyond surly with quartz producers on the radon/granite issue; even the idea of drawing-and-quartering seemed kind.
That passion for direct action took another form in the past few weeks; to get some tangible movement on the issue, SFA representatives decided to head to Texas and talk directly to executives at Cosentino® North America. After hours of, as they say in the diplomatic trade, frank discussion, the two sides found plenty of common ground in directing efforts toward consumer safety without whacking away at granite’s reputation.
That led to Cosentino pulling the plug on their support of the BuildClean™ effort, and aligning with the SFA on developing solutions for the mutual benefit of the stone trade and consumers. How this will play with the Marble Institute of America – which also had earlier discussions with Cosentino NA chief Roberto Contreras that came to naught – remains to be seen.
• The mid-July article in the New York Times on the Taliban essentially running a protection racket at a Pakistani marble quarry (“Pakistan Marble Helps Taliban Stay Alive”) likely didn’t help efforts to boost the country’s stone trade. Getting quarrying and processing into high gear continues to be a big topic, especially for the Pakistan Stone Development Co.
The group’s chairman, Ihsanullah Khan, sees a big future, with a capability of producing enough marble, granite and other dimensional stone to rival a export giant like Brazil. He’s also promoting modern extraction methods to reduce waste.
However, in a June 30 interview in the online Pakistan Daily, Khan also answered a question about a remote demonstration quarry in Khuzdar that, in light of the Times article, might need some rethinking:
Q: But isn’t Khuzdar in a tribal area, where there is a law-and-order situation problem? How do you get to work there?
IK: No, we don’t have kind of this problem. The tribes, who are all locals, they don’t bother us. We are creating job opportunities for the local people who would get benefit from our projects.
You can read up-to-the-minute news on the dimensional-stone trade and search the archives at www.stonebusiness.net, where you can also find this blog at the top of the home page under the clever title of “Editor’s Blog.”
Categories: Stone
Tagged: Cosentino, granite, Marble Institute of America, New York Times, Pakistan, radon, Stone Fabricators Alliance, Taliban
“Report on Alternative Measures to Address Cracks in the Monument at the Tomb of the Unknowns at Arlington National Cemetery, Virginia” isn’t an arresting headline. However, it offers an important lesson in how to use the Internet to create public opinion.
Readers of Stone Business know plenty about this topic, from the publications of various news items to a particularly vitriolic column I wrote earlier this year. I claim no impartiality here, but I’ll relay the bare bones:
• Those aforementioned cracks, after 45 years of study and repair, are getting larger. Five years ago, the Department of the Army (which oversees Arlington) started a process to likely replace the cracked monument with an exact duplicate.
• Operators at the Colorado Yule Quarry in Marble, Colo., the source of the original monument’s stone – without a government contract, mind you – found and cut a block that would match the current monument. John Haines, a Glenwood Springs, Colo., car dealer, stepped forward to donate the stone to the federal government, and even cover the shipping back to the East Coast .
However, the idea of replacement didn’t set well with the southern field officer of the National Trust for Historic Preservation. (NTHP), who wrote a letter to Arlington officials in June 2007. A few months later, the NTHP (which, to be clear, isn’t part of the federal government) stepped up their effort to stop the replacement process.
What ensued was a crafty effort that landed the “save the Tomb” story in preservationist- and veterans-themed blogs, USA Today, National Public Radio and other media outlets. The implication was that the Army was hell-bent on doing something (replacement) without public input, which was a sham argument. The Army probably didn’t offer engraved invitations, but it’d been covered in various publications, and there’d been a link for years (which now leads to the congressional report) concerning the process on the cemetery’s home page.
What happened? Two senators inserted legislation calling for a report on monument replacement vs. repair into the 2008 authorization act to fund the Defense Department, with a staff member for one of them (Daniel Akaka) remarking that he’d never heard about the process before the fomented public outcry. (Somebody’s gotta work on better circulation for the Washington Post.)
The subsequent report – mostly a restatement of the Army’s process, reviewed by a panel of experts — noted that repairs would cost $65,000 and replacement would be $2 million or so (minus the donated stone, which was ignored in the report). The argument from the blogosphere will likely be to take the cheaper route.
Of course, this obscures the entire debate of whether the monument (which houses no remains) is more of a historic structure in and of itself, or a symbol of a nation’s devotion. A structure can be repaired and renewed, but do you want to do a patch job on a symbol?
The NTHP, meanwhile, is milking the controversy with a picture of the monument sporting a “Donate Now” link for the group. It also offers the threat level for the monument as destruction, a term never used in the Army’s process. (The report to Congress notes the current monument, upon replacement, would be preserved.)
As if there’s not enough shame to go around, consider a recent Denver Post article, where Thurman Higganbotham, deputy superintendent at Arlington, noted Haines’ donation as thus:
“It’s not doable. A citizen can’t just give us any piece of marble and say, ‘This is what we’ll use to replace the tomb.’”
Yeah. Just any old multi-ton, crack-free piece cut from the same quarry.
This blog doesn’t have a Gallery of Ignominy it in yet, but it’s already lining up some charter members.
You can read up-to-the-minute news on the dimensional-stone trade and search the archives at www.stonebusiness.net, where you can also find this blog at the top of the home page under the clever title of “Editor’s Blog.”
Categories: Stone
Tagged: Arlington National Cemetery, Colorado Yule Quarry, Denver Post, John Haines, marble, National Trust for Historic Preservation, Thurman Higginbotham, Tomb of the Unknowns, Washington Post